I would say the famed Hollywood sign got a facelift, but breast lift seems more fitting here. Social influencer Julia Rose led the initiative to change the sign to read “HOLLYBOOB” in a weirdly-timed attempt to show awareness for breast cancer… it has its own month in October.
that one time I changed the Hollywood sign to #hollyboob pic.twitter.com/IrIC6DpXHO
— Julia Rose (@JuliaRose_33) February 2, 2021
Hypebeast says the influencer was also looking to send a message to Instagram higher-ups after they removed her account with 5 million followers after posting a post-shower photo on the ‘gram.
Local police called the publicity stunt “way uncool.” Six people were arrested and charged with misdemeanor trespassing.
A few hours ago, a group attempted to vandalize the Hollywood sign. Los Angeles landmarks are precious to those of us @LAPDHollywood and this was way uncool (not to mention the terrain is quite steep & dangerous). Hollywood patrol officers have arrested all six individuals.
— Captain Steve Lurie (@LAPDLurie) February 1, 2021